Website & Portfolio Builder

Squarespace

Analytics That Goes Beyond Squarespace's Built-in Stats

Squarespace Analytics tells you how many people visited. Web Analyzer App tells you what they did, where they came from, which content converted them — and whether your site was even online when they arrived.

2 KB tracker No cookies GDPR & CCPA ready Real-time data Free forever plan

2 KB

Gzipped tracker size

< 1 ms

Main thread impact

0

Cookies set

Free plan websites

Why Squarespace users switch

The problems we were built to solve

📊

Squarespace Analytics lacks depth

Page views and referrers are useful, but you can't see visitor sessions, scroll depth, click events, or conversion funnels without a third-party tool.

🛍️

Commerce analytics is gated

Detailed e-commerce reports require the Commerce Advanced plan at $65/mo. Web Analyzer App tracks purchase events on any Squarespace plan.

🍪

Google Analytics triggers cookie consent

Adding GA4 to your Squarespace site requires a cookie banner that undermines the polished experience you've designed.

Everything you need

Analytics built for Squarespace

One subscription. Every feature you need to understand your Squarespace visitors and grow your business.

Page & session analytics

Bounce rate, session duration, and pages-per-visit for every URL on your Squarespace site.

Commerce event tracking

Track purchases on your Squarespace Commerce store with the built-in order confirmation variable.

Visitor journey timelines

Follow any visitor through your site — which portfolio pieces they viewed, which blog posts they read.

Traffic source reporting

Break down your traffic by referrer, UTM source, and direct — without installing a cookie-heavy tool.

Lead generation goals

Track how many visitors reach your contact page or booking confirmation — and your trend over time.

Uptime monitoring

Email alerts the moment your Squarespace site returns an error or goes unreachable.

Dead-simple setup

Set up in under 2 minutes

No SDK to install. No build step. Just paste 2 lines and data starts flowing.

Settings › Advanced › Code Injection › Header
<script>
  window.webanalyzer_key = 'YOUR_KEY';
</script>
<script src="https://webanalyzerapp.com/tracker.js" async defer></script>

Replace YOUR_KEY with your tracking key from your dashboard. Create a free account →

Simple pricing

Start free. Upgrade when you're ready.

No contracts. Cancel anytime. Your data is always yours.

Free

$0/mo

Forever free. No credit card.

  • 1 website
  • 50,000 events/month
  • Sessions, visitors & pages
  • Custom events
  • 2 conversion goals
  • Uptime monitoring
Get Started Free
Most Popular

Pro

$14.99/mo

First month free — cancel anytime

  • 10 websites
  • 1,000,000 events/month
  • Everything in Free
  • Unlimited goals & funnels
  • Cohort retention analysis
  • Uptime checks every 5 min
Start Free Trial →

Secure payments via Stripe · No contracts · 7-day money-back guarantee

Start understanding your Squarespace visitors today

Takes 2 minutes to set up. No engineer required. Free forever plan available.