Features — Web Analyzer App | Privacy-First Analytics

Session & Visitor Analytics

See who is on your site right now, where they came from, and what they are doing — all updated in real time.

Live real-time view: see active sessions every 30 seconds
Bounce rate, average session duration, and page views per session
Device type breakdown: desktop, tablet, and mobile
Country and city-level geographic data
Browser and OS distribution charts

Privacy First by Design

No cookies, no consent banners, no third-party data sharing. Built from the ground up for a privacy-respecting web.

Cookie-free by default — visitors are identified via localStorage (cookie fallback only when localStorage is unavailable)
No raw IP address storage — geolocated and discarded
No cross-site tracking or third-party data sharing
GDPR and CCPA compliant out of the box — no consent banner needed
Self-hostable — keep all data on your own infrastructure

Traffic Sources & UTM Attribution

Know exactly where your visitors come from. Automatic UTM capture, referrer classification, and campaign performance — all in one view.

Automatic UTM parameter capture and stripping from URLs
Tabbed breakdown: referrers, utm_source, medium, campaign
Channel classification: organic, paid, social, email, direct
Top referrer domains with session counts
Campaign performance overview in one view

Custom Event Tracking

Track button clicks, form submissions, purchases, or any custom interaction with a single line of code.

Fire any event with Tracker.track('name', { data })
Attach arbitrary JSON payload to each event
Event summary cards with total counts and unique visitors
Paginated event log with payload inspector
Pre-queue events before the tracker script loads

Uptime Monitoring

Know the instant your site goes down. Automatic health checks, instant alerts, and response time tracking built right in.

HTTP health checks every 5 minutes (Pro) or 30 minutes (Free)
Instant email notification on first confirmed downtime
Automatic recovery email when your site comes back up
Full check history with response times and status codes
Response time trends to detect performance degradation

Goals & Conversion Funnels

Define what success looks like, then measure it. Build multi-step funnels, track conversion rates, and get alerts when things change.

Define goals by URL visit, page view, or custom event
Track conversion rate over time with trend charts
Build multi-step funnels with unlimited steps (Pro)
Drop-off analysis: see exactly where users abandon
Email alerts when goal conversion rate drops significantly

Everything included

All Features at a Glance

Session & Visitor Analytics

Real-time sessions, bounce rate, duration, device and geo breakdown.

Visitor Journey Timeline

Full chronological timeline of every page visited, session by session.

Page Performance

Views, time on page, scroll depth, exit rates — sortable and filterable.

Custom Event Tracking

Track any interaction with one line of code and a JSON payload.

Traffic Sources & UTM

Referrers, UTM parameters, channel classification in one place.

Goals & Funnels

Conversion tracking, multi-step funnels, drop-off analysis.

Uptime Monitoring

HTTP health checks, instant down/recovery alerts, response time trends.

Privacy First

No cookies, no IP storage, GDPR/CCPA compliant, no consent banner.

Segment Filtering

Filter by country, device, browser, OS, UTM, or channel. Combine segments.

Traffic Alerts

Spike and drop detection, goal alerts, weekly and monthly digests.

Developer REST API

Full read access to your data. API keys, JSON responses, rate limited.

Site Search Analytics

Auto-detect search queries from 20+ URL parameters. No extra code needed.

PDF Reports

Branded weekly or monthly PDF reports. Download and share with your team.

SEO Audit

Automated page scoring, missing meta detection, scheduled audits.

GA4 Import

Connect GA4 via OAuth and compare data side by side on your dashboard.

Period Comparison

Compare any two date ranges side by side on the same trend chart.

Web Vitals Monitoring

Track LCP, CLS, INP, and TTFB with P75 aggregation and Google threshold scoring.

AI Insights

AI-powered weekly analysis with actionable insights, impact ratings, and recommendations.

Team Collaboration

Invite up to 5 collaborators with Viewer, Editor, or Admin roles per website.

Google Search Console

Connect GSC via OAuth. See search queries, clicks, impressions, CTR and position.

CSV Data Export

Export sessions, pages, and events as CSV. Streamed for large datasets.

More Powerful Features

Every tool you need to understand, optimize, and grow.

Visitor Journey Timeline

Full chronological timeline for every visitor
Every page visited with time spent and scroll depth
Session history across multiple visits
Entry page, exit page, and referrer for each session
Identify your most engaged visitors at a glance

Page Performance

Page views, unique visitors, and average time on page
Scroll depth percentiles: 25%, 50%, 75%, 100%
Exit rate per page to find where users leave your site
Sortable by views, time on page, or scroll depth
Identify your best and worst performing pages instantly

Segment Filtering & Period Comparison

Filter any dashboard view by country, device, browser, OS, UTM campaign, or channel
Combine multiple segments for surgical drill-down (e.g., mobile + organic)
Compare any two date ranges side-by-side on the same trend chart with dashed overlay lines
Segment chips appear in the dashboard header — clear individual filters with one click
Segment state persists across dashboard tabs within your session

Traffic Alerts & Engagement Digests

Automatic spike detection: instant email when traffic jumps 2x vs the previous hour
Drop alerts: get notified when traffic falls below 50% of the prior period's average
Goal conversion alerts when your conversion rate drops significantly from baseline
Weekly or monthly digest emails with KPIs, top pages, and best traffic sources
Per-website notification settings — only get alerted when it matters to you

Developer REST API (Pro)

Full read access to your analytics data via a clean REST API — no third-party SDK needed
Long-lived API keys managed from your profile, revocable at any time
Endpoints for website list, summary KPIs, top pages, traffic sources, and event breakdowns
JSON responses with consistent structure — easy to pipe into dashboards or spreadsheets
Rate limited to 60 requests per minute — generous for any automation or integration need

Site Search Analytics

Automatically detects site search queries from 20+ common URL parameters (q, s, search, keyword, etc.)
Supports WordPress, Shopify, Joomla, bbPress, and AJAX search plugins out of the box
Add your own custom search parameters per website for full coverage
See what visitors are searching for and which queries lead to conversions
Works with autotrack — no extra code needed beyond the standard tracker snippet

PDF Reports

Generate branded weekly or monthly PDF reports with one click
Covers KPIs, traffic trends, top pages, referrers, channels, devices, countries, browsers, and OS
Executive-ready A4 format with clean charts and professional layout
Download and share with clients, stakeholders, or your team
Free plan includes 2 reports per month — Pro plan is unlimited

SEO Audit

Crawl your pages and score each one for SEO health (0-100)
Check for missing titles, meta descriptions, heading hierarchy, alt text, and more
Automated audits on a schedule — weekly (Free) or every 6 hours (Pro)
Score trend chart to track your SEO health over time
Email alerts when your score drops or new issues are found (Pro)

Google Analytics 4 Import (Pro)

Connect your GA4 property via OAuth and import daily metrics automatically
See GA4 sessions, users, page views, bounce rate, and avg duration alongside your native data
Compare GA4 numbers with Web Analyzer App data side by side on the overview dashboard
Daily automatic sync with manual sync option for on-demand data pulls
Disconnect at any time — all imported GA4 data is cleanly removed

Web Vitals Monitoring (Pro)

Core Web Vitals collected automatically: LCP, CLS, INP, and TTFB via PerformanceObserver
P75 aggregation — see the 75th percentile across all page views, the metric Google uses
Color-coded gauge cards rated as Good, Needs Improvement, or Poor using Google's official thresholds
Daily trend chart so you can track how code changes affect real-user performance over time
Per-page breakdown table sorted by worst LCP — find your slowest pages instantly

AI-Powered Insights (Pro)

AI analyzes your traffic, engagement, and conversion data to surface actionable insights
Auto-generated every Monday — or generate on demand with one click
5-7 categorized insights covering traffic, engagement, conversion, technical, and opportunity areas
Each insight includes an impact rating (high/medium/low) and a specific recommended action
Full history of past insights so you can track what changed and why

Team Collaboration (Pro)

Invite up to 5 collaborators per website by email — they get their own login
Three roles: Viewer (read-only dashboards), Editor (manage goals & funnels), Admin (manage team)
Secure token-based invitation flow with styled email and one-click accept
Collaborator websites appear in the sidebar just like owned websites
Owner always has full control — add, remove, or change roles at any time

Google Search Console (Pro)

Connect your GSC property via Google OAuth 2.0 — no API keys to manage
See search queries with clicks, impressions, CTR, and average position
Daily automatic sync with 7-day lookback, plus manual sync for last 30 days on demand
Data appears in the Sources tab alongside referrers and UTM data
Disconnect at any time — all synced GSC data is cleanly removed

Simple pricing

Start free. Upgrade when you're ready.

No contracts. No surprise bills. Cancel anytime.

Free

$0 /month

Forever free. No credit card required.

1 website
1,000,000 events / month
Sessions, visitors & page analytics
Custom event tracking
Traffic sources & UTM attribution
Site search analytics
2 conversion goals
2 PDF reports / month
SEO audits (25 pages)
Uptime monitoring (30-min checks)

Get Started Free

Pro

Monthly Yearly Save 2 months

First month free, then 50% off your second

$7.49 /mo

then $14.99/month · No contracts · Cancel anytime

First month free, then billed annually

$149.99 /year

$12.50/month · 2 months free · Cancel anytime

10 websites
Unlimited events
Everything in Free
Unlimited goals & conversion funnels
Unlimited PDF reports
Unlimited SEO audits (500 pages)
Google Analytics 4 import
Cohort retention analysis
Uptime monitoring (5-min checks)
Developer REST API & API keys
AI-powered weekly insights
Web Vitals monitoring
Google Search Console integration
Team collaboration (up to 5)

Start Free Trial →

Secure payments via Stripe · 7-day money-back guarantee · Cancel anytime

See full plan comparison →

See how it works

3 steps. Any platform. Under 5 minutes.

1 Sign up free → 2 Paste snippet → 3 See your data

More platforms ↗

Open your HTML file in any editor
Find the </head> closing tag near the top of the file
Paste the snippet just before it and save

<!-- Web Analyzer App -->
<script>
  window.wa_key = 'YOUR_TRACKING_KEY';
  window.wa_auto = true;
</script>
<script src="https://webanalyzerapp.com/t.js" async defer></script>

What does this do? The first <script> sets your unique tracking key. The second loads the tracker in the background — zero performance impact.

In WordPress admin go to Plugins → Add New
Search for Insert Headers and Footers by WPBeginner — install & activate it
Go to Settings → Insert Headers and Footers, paste the snippet into Scripts in Header, save

<!-- Web Analyzer App -->
<script>
  window.wa_key = 'YOUR_TRACKING_KEY';
  window.wa_auto = true;
</script>
<script src="https://webanalyzerapp.com/t.js" async defer></script>

What does this do? Sets your unique tracking key and loads the tracker on every WordPress page via a safe, plugin-managed header injection.

In Shopify admin go to Online Store → Themes
Click ⋯ → Edit code on your active theme
Open Layout / theme.liquid, find </head>, paste the snippet just before it, and save

<!-- Web Analyzer App -->
<script>
  window.wa_key = 'YOUR_TRACKING_KEY';
  window.wa_auto = true;
</script>
<script src="https://webanalyzerapp.com/t.js" async defer></script>

What does this do? Adding this to theme.liquid means the tracker loads on every page of your store with a single paste.

Open your shared Blade layout — usually resources/views/layouts/app.blade.php
Find the </head> closing tag
Paste the snippet just before it and save — every page is now tracked

<!-- Web Analyzer App -->
<script>
  window.wa_key = 'YOUR_TRACKING_KEY';
  window.wa_auto = true;
</script>
<script src="https://webanalyzerapp.com/t.js" async defer></script>

What does this do? One snippet in your Blade layout covers your entire app — no per-page changes needed. async defer ensures it never blocks your page render.

Replace YOUR_TRACKING_KEY with your key after signing up.

Explore all platforms → Start free — no credit card

Everything You Need to Understand Your Audience

Session & Visitor Analytics

Privacy First by Design

Traffic Sources & UTM Attribution

Custom Event Tracking

Uptime Monitoring

Goals & Conversion Funnels

All Features at a Glance

Session & Visitor Analytics

Visitor Journey Timeline

Page Performance

Custom Event Tracking

Traffic Sources & UTM

Goals & Funnels

Uptime Monitoring

Privacy First

Segment Filtering

Traffic Alerts

Developer REST API

Site Search Analytics

PDF Reports

SEO Audit

GA4 Import

Period Comparison

Web Vitals Monitoring

AI Insights

Team Collaboration

Google Search Console

CSV Data Export

More Powerful Features

Visitor Journey Timeline

Page Performance

Segment Filtering & Period Comparison

Traffic Alerts & Engagement Digests

Developer REST API (Pro)

Site Search Analytics

PDF Reports

SEO Audit

Google Analytics 4 Import (Pro)

Web Vitals Monitoring (Pro)

AI-Powered Insights (Pro)

Team Collaboration (Pro)

Google Search Console (Pro)

Start free. Upgrade when you're ready.

Free

Pro

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Everything You Need to
Understand Your Audience